Archive for the Social Media Marketing Category

Export your LinkedIn connections today

Export your LinkedIn connections today

Export your LinkedIn connections today LinkedIn is working on some BIG changes and you need to be ready. In a nut shell, the new layout will be very mobile-focused. This article is a great overview of some things you can do now to ensure you are ready

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Social Media Marketing Overload: How to Avoid it

Social Media Marketing Overload: How to Avoid it

Social Media Marketing Overload: How to Avoid it When you’re getting your social media marketing plan off the ground, it’s easy to have marketing overload. There are so many different social networks, each with slightly different target markets and ways of approaching customers. But how many different

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Update Your Version of WordPress!

Update Your Version of Wordpress!

When my clients come to me and tell me their website has been hacked (which has happened quite a few times in these past few months) the first thing I ask them is, “Have you updated WordPress and your plug-ins?” In order to keep your website safe

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Use YouTube for Content Marketing

Use YouTube for Content Marketing

Use YouTube for Content Marketing You know how popular video is in promoting your business and you’ve wanted to include it as part of your content marketing for a long time but you haven’t done it yet. Maybe you felt it was too overwhelming or maybe you

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I like my dad. He likes me.

I like my dad. He likes me.

Straight from the random doodling of a six year old. When I saw what my daughter had written, it made me think. Isn’t that what business is about, too? It is not just about products and service but rather about relationships.

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Ask Markbeech: What’s the best way to engage my Facebook audience?

Ask Markbeech: What’s the best way to engage my Facebook audience?

Thanks for your great questions! We received this one about engagement on social media from a startup new to social media marketing. Read the question and our answer, below: Dear Markbeech, I’m starting a small business and new to using Facebook for my business. What’s the best

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Facebook’s Organic Reach: What You Need to Know

Facebook’s Organic Reach: What You Need to Know

Many successful businesses that engage with their consumers online have an active presence on Facebook. But what happens when Facebook begins to limit their interactions with users? Organic reach on Facebook has been dropping since February of 2012, but there’s been a lot of buzz lately about

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The Top 5 Resources for Social Media You Should Be Reading Daily

The Top 5 Resources for Social Media You Should Be Reading Daily

As a business with an active online presence, it’s important to stay up-to-date on the ever-changing social media news. These five resources are great ways to stay aware of what’s new. • Mashable – Mashable.com is a must-read wealth of information with everything from the latest technology

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The Hottest New Social Media Platforms

The Hottest New Social Media Platforms

Social media is rapidly expanding; new platforms are being created regularly, some of them with huge breakout potential. While we believe that you should choose one platform to focus on at a time, if you’re ready for something new (or just to be aware of what’s new)

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Writing a Great ‘About Us’ or ‘About’ Page

Writing a Great ‘About Us’ or ‘About’ Page

Your “about us” or “about” page is the perfect opportunity to tell your story. Who are you? What’s your business all about? What makes you stand out from your competitors? What inspired you to start this business? What makes you unique? Answering these questions on your “about”

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