Monthly archive for January 2014

Building Your Prospect List is Like Growing a Garden

Building Your Prospect List is Like Growing a Garden

Sounds like a weird metaphor, right? But building a prospect list is actually a lot like growing a garden. With both prospect lists and gardens, you plant “seeds,” give them attention, do some weeding, and care for those “seeds” consistently. The first step is to begin planting.

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The Hottest New Social Media Platforms

The Hottest New Social Media Platforms

Social media is rapidly expanding; new platforms are being created regularly, some of them with huge breakout potential. While we believe that you should choose one platform to focus on at a time, if you’re ready for something new (or just to be aware of what’s new)

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Writing a Great ‘About Us’ or ‘About’ Page

Writing a Great ‘About Us’ or ‘About’ Page

Your “about us” or “about” page is the perfect opportunity to tell your story. Who are you? What’s your business all about? What makes you stand out from your competitors? What inspired you to start this business? What makes you unique? Answering these questions on your “about”

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The Most Commonly Misspelled Words

The Most Commonly Misspelled Words

One of the most important parts of presenting yourself and your business online is making sure that what you write is written well. Spelling errors are one of the easiest ways to break that professional patina. Just as you would your printed brochure or business card, be

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